Sunday Sep 25, 2011 |
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In the past, recruitment was anything but an effortless task that left one’s hair ends firmly in place after looking through hundreds of CVs. Recruiters would spend hours, if not months, trying to find that perfect candidate, and in many cases would end up empty handed after clearing through the debris of unqualified applicants. Thanks to the rise of social media and the continued use of the internet; recruiters and job seekers can now meet through online portals specially designed to satisfy “demand and supply” needs in the job market. In the modern world, these online portals are commonly referred to as online job boards, and are becoming the vital link that connects businesses to top talent.
These job boards have also reshaped the whole definition of the term “recruiter” by creating a dividing line between modern ones and those that would rather the nerve wrecking task of manually hunting down qualified applicants. If you find that you are the latter, here are few reasons why shaking off traditional methods can be mean better business performance, less expense and above all more nights of peaceful sleep!
Search Engines Love Job Boards (well... most of them...)
Job boards are specially optimised with the right keywords to fulfil online search requests. This means applicants will easily find your advert once it has been listed on the job board. This is usually not the case if you post the advert on the company’s website, since the website targets a specific business sector and not a job sector per se. As a result, companies that post adverts to their website may not necessary find the right applicants unless the candidate is looking in their direction. The same is true for newspapers and bulletin boards.
Free Marketing for Your Business
Imagine the effect a well written, highly informative job description and company profile can create in the minds of job seekers using job boards. Whilst only one (or two) will eventually get hired, your company will be exposed to hundreds of applicants that many use viral marketing to get the word across if they are impressed with what you have to offer. This is free marketing for your business and if used wisely you can turn these “potential employees” into “potential clients.” There are, however, those businesses that would rather maintain a low profile and this is understandable in their effort to avoid endless phone calls and even paper CVs flooding their tables. However, those that are more open will benefit from the free marketing in more ways than one.
Qualified and Yes... Non-qualified Applicants use Job Boards
Numerous job seekers store relevant information about themselves in an effort to get noticed by companies. This information can be portrayed on CVs, voice recordings and even video. The format being used will depend on just how dynamic and innovative the job board is to get these details across. Therefore, if you want a truly revolutionised approached to recruiting, you can easily listen and watch John Black’s video “pitching” himself and then read his CV to see if he is the gentleman you want to hire. It really does not get any easier than this!
Filter the Applicants with Buzz Word Features
If you are worried that the response to your advert may be overwhelming, then you can easily configure the settings to filter out unqualified applicants. You can also use these same settings to get real time updates when someone applies or set up a questionnaire to reach those that really mean business.
Cost Effective Recruitment
Cost is a major player in most business operations and this is why many are nipping at expenses to save thousands. Online job boards are the cheapest recruitments solutions you will find to reach various applicants in different parts of the country (or world) and just pay a nominal fee for this. Your advert can also be featured and depending on the package you choose will remain for weeks on without any extra costs.

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